Training
Practical Data & AI Training That Builds Real Capability
From 45-minute executive briefings that shift mindsets to deep, multi-day programmes that transform how teams lead, decide, and deliver with data and AI.
All programmes are bespoke, available in English or French, in-person or remote.


Rated 5 stars by clients
★★★★★
Data & AI Training Programmes
Three Training Pillars
Senior leadership teams, C-suite, and heads of function who want their organisation and teams to leverage:
From demystifying generative AI and machine learning to creating frameworks and strategies that generate tangible ROI.
From challenging misconceptions about data to mastering decision-making, KPIs, storytelling, and data-driven leadership.
Measure, optimise, grow, understand your customers, leverage channels, and use AI to achieve objectives.
AI
Digital
Data
Custom Formats
Bespoke Data & AI training for leaders and teams. From executive briefings to multi-day leadership and technical programmes. Practical, tailored, and built around Penelope Bellegarde’s proprietary KPI & Decision-Making Framework.
½ day to 1 day
Fundamental skills with tool demonstrations, practical case studies, and coaching. Examples: Generating ROI from AI | Fostering AI Adoption | Data Visualisation and Data Storytelling | The Fundamentals of Data for Marketing Professionals
45 min – 3 hours
Rapid immersion or targeted refresher for high-level understanding. Examples: Data for the CEO: The Essentials | The CEO Playbook for AI ROI | Presenting Data with Impact and Confidence
2 to 5 days
Broader content with practical activities, in-depth case studies, and full application. Examples: AI Leadership Programme | Data Leadership Programme | Data Marketing Leadership Programme
Personalised One-to-One Coaching
Tailored support for a leader or team launching a data/AI initiative.

Because organisations don't transform when people learn new tools. They transform when people start asking different questions, making better decisions and challenging old assumptions
Training That Changes How People Think
Signature Programmes
Five core offerings, powered by one proven framework.
Data Leadership Programme (4–5 Days)
For managers and leaders. Demystifying data, structured decision-making method, visualisation & storytelling, data strategy, influencing with data. Ends with a full case study, coaching, presentation, and feedback.
AI Leadership Programme (3–5 Days)
Data Marketing Leadership Programme (1–3 Days)
For marketers. Move from feeling stuck with data to success through data. In-depth marketing analytics, building a marketing data strategy, strengthening leadership through a data-driven approach. Full case study close.
AI Technical Programme (2 Weeks)
For data scientists, analysts, engineers and technical teams. Week 1: Machine Learning with Python (supervised/unsupervised, evaluation, project). Week 2: AI, LLMs and Generative AI (Transformers, RAG, governance, risk). Prerequisites: good knowledge of Python recommended.
CEO Briefings (45 minutes)
For department/function heads. From AI hype to business value, accelerating execution with AI tools, governance, skills, and practical AI strategy frameworks & roadmaps.
High-impact sessions for executive leadership. Data-driven decision-making does not start with data | The CEO Playbook for AI ROI.
Training That Builds Confidence, Clarity, and Goes Beyond the Technology
Because the biggest barriers to Data & AI success are rarely technical: they're organisational, behavioural and leadership challenges.

Approach to Excellence
Behind every programme lies meticulous preparation:
In-depth preparation meetings to understand challenges, culture, and objectives
Creation of bespoke content with examples and challenges directly related to your context
Enriched, varied case studies (often based on your data or scenarios)
Fine tailoring to audience level (board, managers, technical teams) for maximum engagement and impact
This is why participants don’t just learn — they leave ready to act.
Who Attends


Outcomes
Leaders who confidently use data and AI in decision-making
Teams aligned around shared KPIs, ownership, and accountability
Practical frameworks and roadmaps ready to implement immediately
Increased internal capability and reduced long-term reliance on external support
Technical teams with production-ready skills in Python, ML, GenAI, and responsible AI practices
Many programmes centre on or incorporate the proprietary KPI & Decision-Making Framework, giving participants a tool they can apply the next day.
Leaders and multidisciplinary teams from across functions: marketing, analytics, operations, digital, finance, sales, and technical specialists. Intact teams or mixed groups.
Ready to help your teams think differently about Data & AI?
Enquire about Training
Penelope Bellegarde
Penelope has shaped data strategies for international banks, e-commerce giants, global manufacturers, and public sector organisations worldwide.
Her high-impact insights have generated more than £100 million in additional revenue and accelerated major strategic transformations across industries.
She is the creator of a proprietary KPI and Executive Decision-Making Framework that gives leaders the clarity, confidence, and focus to turn data into a true competitive advantage.
100M+
1000+
Leaders trained
Revenue opportunity


20
Years of experience
Data & AI Leader
Testimonials

"I had the opportunity to work with Penelope Bellegarde on a 5-day Executive program with a group of 15 international participants.
Penelope is a rigorous, conscientious person who is highly invested in the teaching she delivers.
She is very attentive to the participants’ learning needs and outcomes. I can highly recommend Penelope as a speaker and a teacher of the highest quality."
Natasha Bibi-Derenne
"Penelope Bellegarde gave a Machine Learning course to Master 2 students, in the Information System Master programme. This course, which was highly applicative while reviewing the theoretical aspects of the discipline, was very much appreciated by the students. They were confronted with the same difficulties they will encounter in the workplace and were able to find solutions to them. This course outline is totally in line with the expectations of companies on the skills of our future graduates. Thank you very much Penelope for your involvement and your pedagogy."
Laurence Porteu de la Morandière
★★★★★
★★★★★
Executive Education Programme Leader, HEC Paris
Finance Professor, Eklore Education France
"Penelope led a workshop at Hec Paris Executive education. As an expert in Analytics and Data visualisation, she delivered a very pragmatic ( with lots of cases studies) and impactful training toolkit which was perfect for data-oriented CMOs like myself."
Hugues Beillard
CMO, HEC Paris
★★★★★
Contact
Let’s talk about building data-driven, AI-ready teams and organisations.
Connect with me on LinkedIn via the link below.
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The Data Touch Ltd is registered in England and Wales.
Company No. 10422593
Registered Office: 71-75 Shelton Street, Covent Garden, London WC2H 9JQ, United Kingdom
